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Snapchat April Fools’ Instagram filter is the best

Remember that day (August 2, 2016) when Facebook copied Snapchat Stories for the first time and launched Instagram Stories without even coming up with a new name for it? Well, who’s laughing now that Snapchat made its best filter ever available on April Fools Day: Snapchat April Fools’ Instagram filter!

Snapchat April Fools Instagram filter

Image: Snapchat April Fools’ Instagram filter snap by @innavation

 

The new Snapchat April Fools’ Instagram filter has an image of Instagram’s interface with a world “Snapchat” at the top. The filter ads a geo tag to it, depending where you are, and has ‘my_mom and 2 others’ and 😂😂😂 comment from the “author” gently pointing out Instagram’s superficial likes feature.

To access the filter, Snapchat users need to take a photo or a video and then swipe right a few times till they see the April Fools’ Day Instagram filter.

Your move, Facebook?

 

Inna Semenyuk

Inna Semenyuk

Marketing strategist, speaker and content creator, Inna, or @innavation on social media, runs InnavationLabs marketing consultancy in San Francisco and helps their brands tell their story. She set up Snapchat Daily to share all things Snapchat for business. Inna has a journalism degree from Lomonosov Moscow State University and an MBA from Imperial College London. She is also Singularity University alumna, ambassador and San Francisco Chapter lead.
Inna Semenyuk

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